Building a community around your content is an extremely important part of your social campaign. The combination of Screenburn and Facebook allows you to interact with your audience in a way never before possible. Users can watch content, share it with friends and have direct communication with the makers of that content all within the Facebook interface.
Screenburn provides multiple ways to help you grow your audience and build your community worldwide. Firstly, users can “like” an individual piece of content within your Screenburn application. This recommendation will be broadcast in the users activity feed, facilitating the viral growth of content globally. Friends can then easily begin watching content in just a few clicks. If a user wishes to recommend a video to a particular friend, they can choose to share it with a selected individual or group. This personal recommendation is a valuable tool in growing your Facebook fans and content views.
Screenburn also offers a direct communication channel with your fans, providing many opportunities to build engagement with your audience. You can gain feedback, run polls and even let your fans decide what happens next in your story. The possibilities really are endless!
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